Skills. Experience. Results.

See how we have helped clients meet and beat their business goals – even with challenging market conditions.

Paid Media Case Studies:


Switching Agencies: Paid Search Case Study

See why one B2B high-tech company switched vendors and hired SmartSearch Marketing to manage their paid search program. Results include a dramatic increase in lead volume…
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Optimizing a Paid Search Program for Mobile Lead Success

Our client, an in-home healthcare service provider for former government workers, had struggled to reach their audience via digital channels…
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A Creative Media Plan Drives Qualified, Engaged Leads

Our client, a leading provider of Business Process Management (BPM) software was doubting the effectiveness of paid digital channels for lead acquisition…
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Zip-Code Targeting Improves Digital Advertising Conversion Rate by 150%

Our client, a regional dental provider with multiple locations had cast a broad digital net across their paid media programs in several cities. This resulted in high patient acquisition costs across their entire geographic footprint…
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SEO Case Studies:


Evergreen Content Drives Organic Traffic, Engagement, and Qualified Leads

A Colorado-based real estate development company partnered with SmartSearch Marketing to manage their SEO program. The goal of their website is to engage prospective buyers, have them use a “Home Finder” tool, and contact the company for more information…
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A Comprehensive SEO Strategy Drives Qualified Traffic and Increases Demo Requests

A globally-recognized hospitality software provider partnered with SmartSearch Marketing to administer their SEO (Search Engine Optimization) program. On-page optimizations increased organic search traffic by 23% YoY…
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Content Creation Improves SEO Results

SmartSearch Marketing created new website content for this national ISP company. We optimized these new webpages for specific high-priority keywords…
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Blogging and SEO Optimization Services for Increasing Organic Traffic and Conversions

A leading company in the Business Process Management (BPM) software space, hired SmartSearch Marketing to provide SEO services, including the optimization…
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Customer Reviews Do Impact SEO Results

What is the Impact of Customer Reviews? It has long been believed that positive customer reviews lead to improved organic search visibility and additional website traffic…
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Conversion Improvement Case Studies:


Conversion Improvement With A/B and Multivariate Testing

Downloadable assets, calls-to-action, and registration forms were all key elements of a PPC landing page testing program. See how this rapid, iterative testing plan more than doubled…
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Website Usability and Conversion Case Study

SmartSearch Marketing is a full-service search engine marketing agency. As part of our comprehensive methodology we focus on increasing conversion rates for B2B clients and companies…
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Website Testing Improves Lead Gen Results

Our client, a leading provider of Business Process Management (BPM) software and services, was struggling to compel website visitors to request a demonstration of their software…
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Landing Page Testing Drives Mobile Leads

SmartSearch Marketing focused on improving the mobile experience to drive additional leads for this B2B security software client…
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Local Search Case Studies:


Improve Your Local Search Marketing

Our client is one of the largest hospital organizations in the nation. They have 208 hospitals in 29 states, with more than 135,000 employees…
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Local Content Increases Website Traffic by 92%

Our client is one of the largest networks of franchise-owned food chains in Canada, with over 380 store locations coast to coast…
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