Turning Web Visits Into Sales – 10 Essential Tips, Part 2

By Dale Hursh, President, SmartSearch Marketing In business-to-business (B2B) web marketing, the #1 key to your success is converting web visitors into leads and sales. Perhaps you’ve got plenty of web traffic. Great. But how’s your conversion rate? What percentage of your visitors is turning into leads – and customers? Unless it’s 100%, you can…