Local Search Directory War Explained

There are many factors that directly influence local search. Your visibility and the major local directory engines, backlink profile and a well optimized local website/ webpage are a few. This image created by Phil Rozek of LocalVisibilitySystems.com helps explain the local search directory game. What should I take from this? 1.    YP (Yellow Pages), Yelp,…

How Google Webmaster Tools can help with your SEO

Google Webmaster Tools and SEO Strategy When you think of Google’s Webmaster Tools (GWT), most people rely on it for technical data, but there is a wealth of information to help with SEO strategy. Here are six areas in GWT to check out: HTML Improvements – This report allows you to easily identify title tag/meta…

5 Tips To Kill The Competition In Local Search

If your business has a local presence — anywhere — you must take advantage of Google+ Local. Creating and optimizing Google+ Local profiles is a critical marketing practice for local small businesses, multi-location enterprises, national franchises and companies with a single physical location. It will help you reach the 97% of consumers who search for local…